How to Find the Right Attorney: A Step-by-Step Guide

Well-conducted legal research is critical for crafting winning legal arguments. Fortunately, there are tools that make it easy to record and access case law and other relevant facts.

Avvo – An extensive lawyer directory that includes client reviews, bar data and disciplinary records. Make sure you claim your Avvo profile and make it easy for clients to leave a review.

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If you’re looking to grow your law firm, a strong referral strategy is essential. But developing a successful referral program requires time, attention and energy, especially when you’re trying to manage your existing caseload.

The best way to get referrals is to work with people who know, trust and like you. That’s why it’s important to build relationships with your clients, other lawyers and other community members. But how do you do that?

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Start with the people who already know you, your friends and family. They are a good source for referrals because they want to help you succeed. They also likely have a lot of experience with the type of matter you’re seeking a referral for. Plus, they can be great advocates for your brand!

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Stay in touch with former classmates, colleagues and other community members. Reach out to them on a regular basis and find out if they have any potential referrals for you. If you don’t, ask them if they would be interested in meeting for coffee or lunch to learn more about your practice and see how they could support your referral efforts.



Join directories and referral networks that help you connect with prospective clients. These sites allow you to upload your biography, listing your areas of practice and credentials, and include client reviews and endorsements from other attorneys and professionals. Then, prospects can compare you to other lawyers and choose the one who best fits their needs.

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Consider using technology to streamline your client intake, new client onboarding and case management. Customer Relationship Management (CRM) tools, case management software and other digital tools can increase efficiency in your law firm and help you provide a better client experience—which can lead to more referrals!

Ask for reviews right after you conclude a case, when your client is most satisfied with the results. Then, follow up consistently by using automated review requests in your CRM or law practice management system. This helps you maintain consistency and shows your commitment to client satisfaction. This approach can make a significant impact on your lawyer reputation and growth.

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